Turkey's Largest Customer Relationship Management Event opens its doors to you in İstanbul on Thursday, February 20, 2025.
Thursday, February 20, 2025 | Sheraton Grand Istanbul Atasehir
CRM SUMMIT
About
CRM SUMMIT, a PRONTO EVENTİ event with groundbreaking industry growth and innovation since 2014, returns. 200+ industry attendees, an incredible array of speakers, actionable topics, and impactful session content. The only event where only relevant end-user professionals are present, offering unique comparisons and lead generation opportunities.
On this beautiful day, we would like to state that we would be pleased to share experiences and all up-to-date information with you.
CRM SUMMIT
Speakers
CRM SUMMIT
Topics
- Marketing-Oriented CRM
- Making the Shift from Customer Experience to Human Experience
- The Problem with Loyalty Programs
- Do you have the Secret Formula for Scaling Personalization?
- Flowing Beyond Happiness in Retail to Unleash Human Potential for a Purposeful + Positive ROI
- Harnessing Shopper Empathy to Build Loyalty
- Will Your Data and AI Blow up your Strategies?
- Revitalizing the Retail and Digital Consumer Experience
- Exploring New Frontiers: A Brand Marketer + Service Provider Perspective
- Key to Success: Peak Time Planning and Prioritization
- Going Digital and Redesigning Loyalty for the Cross-Channel Consumer
- The Beauty of Personal and Emotional Guest Connections
- To Reach Hybrid Shoppers and Deliver Personalized Experiences
- Consumer Control: How CRM is Letting Customers Personalize Each Step of the Journey
- The Value Exchange – Decoding Consumer Data to Delight
- Achieving 1:1 Personalization with Self-Learning AI
- Emotional engagement in the digital world: An ecosystem-powered, integrated lifestyle loyalty proposition, as the foundation for a digital, data-led enterprise
- The Importance of Customer Intelligence to Power a Differentiated Digital CX and Build Brand Love
- Combining marketing automation with CRM
- Decryption of Data between Sales and Marketing
- Customer Experience Design for Customer Success
- Paving the Future of Customer Loyalty – How Companies Leverage a Loyalty-Focused Strategy to Build Better Digital Experiences
- From Fueling Loyalty to Being Loyal to Customers
- How Targeted Postcards Drive Conversions
- The Ultimate Loyalty Glow Up – Companies level-up their loyalty program to truly highlight their most valuable customers
- Beefing Up Your Personalization and Digital Maturity
- How to Ignite Rockstar Performance During Uncertain Times
- Converted – The Data-Driven Way to Win Customers’ Hearts
- Bringing Data and Emotional Connections Together
- Engagement Transformation for Increased ROI, Globally
- Data is the New Currency of the Future
- Fun for All: Unlocking Growth by Focusing on Customers
- Channel Strategy and Optimization
- Workforce Management
- Data-Driven Digital Transformation
- AI an Automation
- Customer Service Pitfalls That Derail Growth
- Align Employees and Customers for a Best-in-Class Total Experience
- What Does the Future Await for Customer Experience Organizations?
08:00-09:00
Opening, Registration and Breakfast
09:00 -10:40
1.Slot
09:00 – 09:20 - Akan Abdula - Founder, FUTUREBRIGHT GROUP
Subject: Turkey in Paradigm Transformation: The Passwords of the Next 10 Years
09:20 – 09:40 - Umut Mazgal - General Manager, PERANET
Subject: Game-Changing Technology in Business Processes: Artificial Intelligence
09:40 – 10:00 - İlter Ferah - Business Development and Sales Manager, EXPERILABS
Subject: What Should Be Considered When Choosing a CRM?
10:00 – 10:20 - Haluk Çavuşoğlu - Co-Founder & CEO, CLOUDYFLEX
Subject: CRM Intelligence : Customer-Centered Artificial Intelligence
10:20 – 10:40 - Engin Alan - Co-Founder, BİNOVİST & ROBOSME
Subject: You Understood Me For the First Time!
10:40 -11:00
Coffee Break
11:00 -12:30
2.Slot
11:00 – 11:20 - Yağız Çuhadar - Direct Sales Team Lead, ODOO
Subject: How Integrated Solutions Drive Growth in 2025
11:20 – 11:40 - Nilüfer Özeren - CMO, PINAR SU ve İÇECEK
Subject: Is it the Right Brain or the Left Brain? Which Marketer is the Game Changer?
11:40 – 12:10 - INSPARK PANEL
Serdar Susuz - CEO, INSPARK
Ceren Öksüz - Deputy General Manager of Marketing & Member of the Executive Board, GÖZALAN
Hakan Elbaşı - Head of Digital Customer Experience, COCA COLA İÇECEK
Panel Subject: Reshaping the Customer Journey: AI, Data and Beyond
12:10 – 12:30 - Huseyin Sunel - General Coordinator, TURATEL
Subject: Innovative Solution For Stronger Marketing Communication: Castimize
12:30 -13:30
Lunch Time Sponsored
13:30 - 15:10
3.Slot
13:30 – 13:50 - Cennet Melis Uslukılınç - Assistant General Manager of Marketing, ENGLISH HOME
Subject: To Achieve 1:1 Personalization with Self-Learning Artificial Intelligence
13:50 – 14:20 - ROBOSME PANEL
Moderatör: Gözde Akkal - CMO, ROBOSME
Gültekin Güldür - Design Thinking Institute Kurucusu
Özgür Ozan Erdoğan - Mobildev Kurucu - Genel Müdür
Haydar Ateşok - Nestle IT Innovation Senior Manager
Panel Subject: Renovation of Customer Relations with Artificial Intelligence
14:20 – 14:40 - İsmail Karakaş - General Manager, INCEY
Subject: Use of CRM Before and After Sales
14:40 – 15:10 - Bilgehan Yılmaz - Managing Director, GRİSPİ
Kaan Erdem Ayvacı - Account Manager, SKYLOOP CLOUD
Subject: A New Era in Customer Service: Less Cost, More Efficiency with AI
15:10 - 15:30
Coffee Break
15:30-16:50
4.Slot
15:30 – 15:50 - Çiğdem Altun Akgün - CMO, CHIPPIN
Subject: The Effects of Loyalty Programs and their Use of AI
15:50 – 16:10 - Aslıhan Kozanoğlu - CMO, ONDULINE
Subject: From being loyal to being a part of it...
16:10 – 16:30 - Tunahan Kafa - CMO, FELLAS FOODS
Subject: From Digital Cookies to Healthy Snacks: We are Defeating Excuses with the Power of Data!
16:30 – 16:50 - Yalçın Özsoy - Co-Founder, TRUWISE
Subject: CRM Security and Current Risks
17:00
Closing
Information Technology Sponsor
Support Sponsors
EVENT
Registration Passes
END USER DELEGATE REGISTRATION
299
- Entrance To All Panels
- Benefit from All Catering and Cocktails
- Access To All Event Presentations
SUPPLIER DELEGATE REGISTRATION
349
- Entrance To All Panels
- Benefit from All Catering and Cocktails
- Access to All Event Presentations
EVENT
Location
Address
Barbaros, Mor Sumbul Sok. No: 1, 34746 Atasehir/Istanbul
info@crmsummit.org
Phone
+90 216 465 41 11
+90 530 462 11 11
CRM SUMMIT
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